Corporate Profile Videos: Afterburner Inc. CEO Jim Murphy

At Hencar, our specialty is telling great stories. That’s why our client Afterburner Inc. asked us to put together a story about their CEO and founder Jim Murphy. He’s one of the most inspiring clients we’ve worked with since we opened our doors. Over the past two decades, he’s built Afterburner into a multimillion dollar consulting firm that regularly works with Fortune 500 and Global 2000 brands like Nike, Dell, VMWare, Microsoft, and Pepsico. As you can see from this video we produced about Jim, he’s a dynamo on the stage, but we can tell you from personal experience, behind the scenes he’s one of the most humble men you’ll ever meet.

These days, video truly is the new business card. It’s your chance to present yourselves to potential clients without a formal meeting. We understand how important your personal image is for your company’s success, and that’s especially true if you’re in the C-suite. Don’t just settle for a standard mission video. Let your clients and colleagues see YOU in action. Call Hencar today to see how we can boost your visibility, credibility, and marketability.

Did You Miss Us?

Happy Halloween everyone! We’ve been away for a bit, but for a good reason. It’s been a very busy summer at Hencar, and the action isn’t stopping anytime soon. We wanted take a quick breather to bring you up to speed on some of the fantastic projects we’ve been working on for the past few months. We’ve flown to multiple cities for shoots, and when we weren’t on the road we were hard at work here in our home base, Atlanta. Check out our Projects page to see what we’ve been up to. Stay tuned… there’s more on the way!

Hencar teams with Fortiva Financial for new look on Second Look financing

Hencar recently partnered with Fortiva Financial, a leader in second look financing. If the term “second look” is unfamiliar, it’s a financing option that allows people with less than prime credit to still qualify for financing for furniture, home improvement, and other big-ticket purchases. These videos were intended for inter-industry use, but we designed them so that even the average customer can understand what second look financing means to them. Here’s one of the videos we created for the project.

Hencar unveils brand new television ad

Hencar is pleased to share our latest project: A television commercial that’s airing even as we speak. Other production companies focus heavily on spots like this, but at Hencar, it’s just one of many hats we wear. We also handle corporate, nonprofit, and luxury brand videos, agency-level pitches for national brands, and reality show sizzle reels, just to name a few. Here’s the TV commercial we did for the aestheticians at Sculpted Contours:

Build Your Video Audience Through Consistency

We’ve all been there… waiting and waiting for the new season of our favorite television show. If there’s a delay, or weekly episodes don’t roll out at an even pace, the audience can lose interest. The same principles for building a loyal TV audience apply when you want to bring in, and keep, viewers for your videos. Today, Hencar University is putting the spotlight on a key tactic: Consistency.