Know your audience pt. 1

How well does your audience respond to videos? That’s a key question you have to answer before deciding what kind of video you want to produce. You can do some preliminary research right now. Check out the accounts of your followers on social media like Facebook, Twitter and Vine. Do they repost videos or share links? What kinds of videos attract their attention? Next, try reposting video on your own account and check your website’s analytics. Do you get more click-throughs with certain videos? All of this is crucial feedback from your customers and followers, and it will help you know your audience and understand what they’re looking for in a video. Hencar Productions can help you analyze your customers’ viewing habits to ensure your videos hit the target every time.